The Emergence of Social App TikTok

The Emergence of Social App TikTok

TikTok, the Chinese social media platform which allows users to create and share short video clips, is becoming a huge competitor to Snapchat and even Twitter.

Videos created on TikTok are generally no longer than 15 seconds – although it has experimented recently with longer clips and some star users are allowed to make videos of up to 59 seconds. Adverts have also recently been spotted on the site as it looks for ways to monetise its content.

The app has drawn comparisons to Vine, the once popular video app that was owned and shut down by Twitter.

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