Snapchat’s New Features


As Facebook’s Instagram drives to oust the popular disappearing messaging app Snapchat, both apps seem to be adding features here, there and everywhere. It’s hard to keep up!

Snapchat have had a busy month or two, with launching features such as the innovative Snap Map feature and more recently, On-Demand Geofilters.

Snap Map is an interactive map which shows you where your friends are, and what they are up to by displaying their location on a world map and allowing you to access their Story at the click of a button. You decide whether you want to share your location, or you can hide yourself with Ghost Mode.

“We’ve built a whole new way to explore the world! See what’s happening, find your friends, and get inspired to go on an adventure!” said the company in a blogpost announcing the update.

However, this new and unique feature has been attracting some bad press. Children safety groups are concerned that the new feature could be used to stalk or bully others.

“Given how specific this new feature is on Snapchat – giving your location to a precise pinpoint on a map – we would encourage users not to share their location, especially with people they don’t know in person,” said child safety group Childnet International in a blogpost.

Users are able to change whether or not they are visible to others within the app’s settings.

To access the map, users open the app and pinch to zoom out on the screen. This then displays a map of the local area.

snap map

Image: Snapchat

The Snap Map feature isn’t the only thing Snapchat have been busy with. You can also now easily create your own Geo-filter, something that before was pretty much an unknown capability. You can now create these custom Geo-filters in app, and customise them with many of the same tools available when creating your own Snaps.

Your Geo-filter can be activated over an area by using a “Geo-fence” and can be available from 1 hour to as long as 90 days! To access custom Geo-filters go to Settings and select “On-Demand Geofilters”. From there, you can pick a theme, and add personal touches like text, bitmojis and stickers.

snapchat gefilters

Image: Snapchat

This could be used creatively for private celebrations such as birthday parties and weddings, to public events such as sporting events and music festivals. And because it’s all through the app, creating and managing the Geofilters could not be easier, and adds a great personalised touch to any occasion.

Last but not least we have a feature which could not have come soon enough for most users. Anyone who uses Snapchat will know how restricting the 10-second limit to Snaps is. But stop the press, you can now record up to a full minute of video at once!

While you can now record for a munite at a time, the app then splits up your video into 10 second long clips. This new feature is called “Multi-Snap”.

You can also edit each 10-second clip individually, or take out the ones that you no longer want. The new “Multi-Snaps” are out now for iOS and coming soon for Android users.

Snapchat not for you? Instagram more your thing? Read about how Instagram may have 1-up on Snapchat.


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